We create targeted, elegant, & scalable solutions.

With over a decade of experience in operations, marketing, and software we've found three pillars to iterating quickly and finding a strong product/market fit: research, execution and process.

About

Are you a founder who, deep down, is yearning to spend more time on your business rather than in it?

Hey, I'm Katherine, the founder of herNavigation.

With a demonstrated record of increasing revenue - I'm eager to leverage what I've learned to help you find product/market fit and scale.

We'll create targeted, elegant, and scalable solutions that delight your customers and free you to focus on what's most important.

Services

Research

Are you making decisions about your products or services based on your instincts? Are you also carving out time to conduct research?

To generate product/market fit, we've learned to listen to our instincts, yes. BUT also to pair this with verifying through research and data.

Let us help you:

conduct market research to verify how your product DOES and DOES NOT differ

identify 3-5 points of differentiation you can fill to meet unmet needs

Execution

Do you need help creating, updating, or maintaining your app?

Here are some of the ways we can help:

building an MVP on low code or no code platforms

writing custom software (client and server-side)

Process

Have you let process fall by the wayside? Is your documentation out-of-date or non-existent?

We've learned that process creates consistency and speed. And is key in preventing knowledge silos.

We'll empower your team to build and execute by:

creating, updating, and streamlining your ops processes

documenting your processes and training your team

Portfolio

Boulder Flower Farm

Challenge: Create brand and grow additional revenue stream with high profit margins for a commercial flower farm.

Actions: Research, Execution, Process

Results: Developed event venue business with a 100% STR, increasing parent company's annual gross revenue by 20%.

Challenge: Define training requirements, and implement and document training for 120+ employees.

Actions: Process, Execution

Results: Identified training requirements for 6 departments. Implemented and documented 500+ trainings aiding in Unisyn's successful acquisition.

Unisyn Medical Technologies & GE

Outside

Challenge: Lead the Ad Operations team through a high-growth period.

Actions: Process, Execution

Results: Trained and onboarded a team, successfully delivering consecutive record high ad revenue months (90% above mean).

Blog

3 Resources for Keeping Your Frontend Skills Sharp

Are you wanting to dust off your frontend skills? Learn our favorite resources for doing just that!

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How to Prompt Generative AI

Learn three simple steps for prompting generative AI. Plus learn our favorite video on the subject!

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What do I really think of Webflow?

We’ve worked with Squarespace, WordPress and coded sites from scratch. Learn why we love Webflow!

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Learn our framework for solving engineering problems

Are you struggling to solve an engineering challenge? Learn the framework we use to guide us through any sticky point!

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Contact Us!

Contact us to schedule a free 30-minute consultation to discuss your current pain points and challenges.

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